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Tom Ahern's Top 5 Things You Need to Know About Donor Communications in 2026

When
29 Jan 2026
11:00 AM - 12:00 PM
Location
A webinar link will be emailed to each guest
Spaces left
3

Registration

AFP MA Member – $25.00
Non-member – $35.00
Special Rate - Cummings-AFP Fellowship
Special Rate - IDEA Fellowship
Special Rate - PGGNE/WID/AFP Member – $25.00
Special Rate - Sponsor – $25.00

Presented by Tom Ahern, Ahern Donor Communications

A new year brings new opportunities to engage your donors. Join renown copywriter Tom Ahern to learn the top 5 things you need to know about donor communications to raise more money for your organization.

Meet the Speaker

In 2016, the New York Times called Tom Ahern "one of America’s most sought-after creators of fund-raising messages." In 2021, UK guru Richard Radcliffe, added: "Tom Ahern is possibly the greatest non-profit copywriter on the planet."

Tom consults with charities tiny and large ... from a bustling orphanage in Tijuana, Mexico ... to a children's hospital at one of the world's great universities (Stanford) ... to brand-name international charities like Save the Children ... to the amazing Indigenous-led Tomaquag Museum, now about to grow again. He has authored a half-dozen popular how-to books on donor communications and speaks internationally. He specializes in applying the discoveries of psychology and neuroscience to the day-to-day business of attracting and retaining donors.

Pricing

AFP MA Member Rate: $25
Non-Member Rate: $35
Special rates are available for members of other AFP chapters, PGGNE, WID, and sponsors. For more information, please contact info@afpmass.org

Registration Instructions

To register, click the REGISTER button on the left.
To access member rates, please log into your account using the email associated with your membership record before registering
Registration deadline: January 29, at 9:00 AM EST

Important Information:

Session will not be recorded
Refunds must be requested no later than 24 hours before the program start time
To avoid spam issues, please add AFP MA to your Safe Senders list and/or create a contact for (info@afpmass.org) in your email system

Full participation in Top 5 Things You Need to Know About Donor Communications in 2026 is applicable for 1.0 points in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.

Connect with AFP Massachusetts!

www.afpmass.org | info@afpmass.org

Association of Fundraising Professionals, Massachusetts Chapter

60 Hickory Drive Suite 6100, Waltham, MA 02451 US